Vegan Bacon Mayo Launched in Canada

Nicole Axworthy wrote . . . . . . . . .

Condiment brand Hellmann’s just launched three new flavors of vegan mayonnaise across Canada for a limited time. The brand—which currently offers original Vegan Mayo—is adding to its lineup with Baconnaise, Garlic, and Chipotle flavors. The three options are available at supermarket chains Metro and Sobeys across Canada but only until September.

Hellmann’s Vegan Baconnaise offers a smoky, umami flavor and can be used as a condiment for vegan burgers, French fries, potatoes, or pizza. The Vegan Garlic Mayo offers a creamy taste of fresh garlic that can compliment vegan burgers or sandwiches, and the Vegan Chipotle Mayo can be used as a dip for sweet potato fries.

To promote its new Vegan Baconnaise, Hellmann’s is giving away coupons for free products to residents of Canada if they have the name “bacon” on their social media accounts, live on a “bacon” street, or have “bacon” in their name.

Hellmann’s promoted the products in a similar way when it launched the three new flavors of vegan mayo at retailers across the United Kingdom earlier this year. There, the brand gave away 250 jars to any UK resident who could prove that their last name is “Bacon.” Hellman’s also sent 80 jars of the vegan Baconnaise to residents who live on Bacon street across the UK.

The launch of vegan mayo

Hellmann’s launched its first vegan mayo in 2016—then called “Vegan Carefully Crafted Dressing & Sandwich Spread”—as an alternative to its traditional Hellmann’s mayonnaise but made without the eggs. Prior to launching its vegan mayo, Hellmann’s parent company Unilever filed a lawsuit in 2014 against San Francisco-based food tech company Hampton Creek (now known as Eat Just) alleging that its product Just Mayo violated the standard of identity of mayonnaise as it did not contain eggs.

After a long legal battle over the usage of the word “mayo,” Hellmann’s dropped the lawsuit and obtained vegan certification for its own vegan product from Vegan Action—the national non-profit organization responsible for certifying many of the vegan products in grocery stores. Despite its fight with Eat Just over its usage of “mayo,” Hellmann’s added vegan labeling to make it easier for consumers to identify its eggless mayo product.

In 2016, the vegan-certified spread (which Unilever sells under its “Best Foods” brand in some regions) launched in the United States and Canada before debuting in the United Kingdom in 2018 with new “Vegan Mayo” branding.

More vegan mayo flavors

Since the launch of its Vegan Mayo, Hellman’s has offered several limited-edition vegan flavors. Last year, the brand created rainbow-hued, “millennial-inspired” vegan mayo flavors in honor of vegan campaign Veganuary. Each flavor got its hue from plant sources, including spirulina (blue), beets (pink), turmeric (yellow), and basil (green).

The flavors were only available at the Vegan Rain-Bao pop-up truck for two days in January in London, England, where Hellmann’s served up a variety of vegan bao (Chinese buns) to determine which mayo flavor was most popular for a potential limited-time retail launch in the future.

Source: Veg News

Little Caesars in the U.S. Is Offering Vegan Pepperoni at Its Locations Nationwide

Field Roast’s vegan pepperoni is made with pea protein, features fat marbling to mimic its pork-derived counterpart, and is spiced with pieces of fennel, cracked black pepper, garlic, and paprika.

Source: Veg News

Ikea Will Launch Vegan Pork Cutlet in Hong Kong Later this Month

Anna Starostintskaya wrote . . . . . . . . .

For the month of June, IKEA will offer vegan pork cutlets on its menus in Hong Kong. The OmniPork cutlets are made by Hong Kong-based vegan brand OmniFoods which was founded by David Yeung, an eco-conscious entrepreneur who owns social enterprise Green Monday. The vegan pork cutlets will be served over a penne pasta dish topped with cheese and lobster sauce (which can be omitted) at IKEA for HK $46 (USD $5.93). In addition to its home turf of Hong Kong, OmniFoods aims to make an appearance on the IKEA menu in Thailand and China.

Other plant-based options at IKEA Hong Kong—versions of which are also available in other regions—include a meatless version of its Swedish meatballs served alongside quinoa, green beans, and tomato stew; a veggie burger on its kids menu; a vegan hot dog; and durian-flavored oat milk-based soft serve.

IKEA’s meatballs go plant-based

Adding the new OmniPork vegan cutlets to its Hong Kong locations is part of IKEA’s sustainability goal of shifting its global menus to 50 percent plant-based by 2025. IKEA is transitioning its menus to do its part in reducing global greenhouse gas emissions, a large portion of which it says are produced by the animal agriculture industry.

In 2015, IKEA launched the first vegan version of its popular Swedish meatballs and reformulated it into a meatier “plant ball” in 2020. Available on IKEA menus in Europe, Asia, the United States, and other regions, the vegan meatball is made with yellow pea protein, oats, potatoes, onion, and apple and carries only 4 percent of the carbon footprint produced by its animal meat-based meatball. To make it attractive to customers, IKEA prices the vegan meatballs similarly to its animal meat-based counterparts ($5.99 for an adult plate at IKEA bistros in the US) and sells bags of them under the name HUVUDROLL in its grocery section.

“At IKEA, we sell more than one billion meatballs every year. Imagine if we could get some of our many meatball lovers to choose the plant-ball instead,” Sharla Halvorson, Health & Sustainability Manager for IKEA’s global food business, said. “If we were to convert about 20 percent of our meatball sales to plant balls, that would mean around 8 percent reduction of our climate footprint for the food business at IKEA. In order to reduce the climate footprint of the IKEA food business, we need to reduce the amount of traditional meatballs that we sell.”

IKEA bets on plant-based to fight climate change

To further push the sustainability needle, IKEA has also begun offering vegan versions of its other meat-based items in stores. In 2018, IKEA added a vegan hot dog to its European outlets—where it sold one million vegan hot dogs in two months. Shortly thereafter, IKEA expanded the vegan hot dog—made with kale, red lentils, carrots, and ginger—to all locations in the US, Canada, and Australia. In addition to its Hong Kong locations, IKEA also offers dairy-free soft serve in other locations, including the US, Canada, and Europe.

In 2020, IKEA introduced an expansive plant-based menu at its locations in Japan, which included vegan katsu curry (made with a soy cutlet instead of traditional pork or chicken), vegan cabbage rolls, plant-based lasagne, kebab salads and wraps, vegan hot dogs and meatballs, plant-based chocolate mousse, and strawberry soft serve—which IKEA also offers as a sundae in Japan.

Source: Veg News

In Pictures: Food of Vegan Restaurants in London, U.K. (2)

The American Vegan Center will Open in Philadelphia in June, 2021

Anna Starostinetsksya wrote . . . . . . . . .

Philadelphia, PA is the city where the United States vegetarian and vegan movements began. The new vegan welcome center will feature a store (selling everything from vegan books to T-shirts to Philadelphia-specific vegan souvenirs), event space, and information center that will offer Old City vegan history tours to promote cruelty-free living to tourists and the general public. Situated near the home of Benjamin Franklin (who introduced America to tofu), the center is operated by The American Vegan Society (AVS), the longest-running vegan advocacy organization in the US, in partnership with vegan columnist Vance Lehmkuhl, the author of Eating Vegan in Philly.

On June 15, The American Vegan Center will hold its first public event to commemorate the anniversary of the establishment of the American branch of the vegetarian Bible Christian Church in Philadelphia in 1817—the first vegetarian group in the US. The event will feature cartooning, tours, free giveaways, and more. “Our city’s veg history is very rich and very much worth knowing,” Lehmkuhl said.

Future events at the center are scheduled to begin in late 2021 and will focus on book signings, cooking classes, presentations, and discussion groups. The center will also promote vegan-themed events and plant-based food options throughout Philadelphia and serve as a celebration site for holidays such as Philly Vegan Day, World Vegan Month, and Vegan Cheesesteak Day.

How the vegan movement began

While lifestyles free from animal products have existed all around the world for centuries, the term “vegan” was officially coined in 1944 by woodworker Donald Watson, who founded The Vegan Society in the United Kingdom.

Veganism was popularized in the United States by Jay Dinshah, who went vegan in 1957 after touring a slaughterhouse in Philadelphia and founded AVS in 1960. “Now that ‘vegan’ has arrived, AVS is happy to join the city’s wonderful vegan community and welcome people to Philadelphia,” AVS President Freya Dinshah, wife of the late founder who has helped operate the organization for more than 60 years, said.

Source: Veg News